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Why AEO?
People used to Google everything. Now they ask AI. ChatGPT, Perplexity, Google AI — these tools don't show a list of websites. They give a direct answer. If your business isn't part of that answer, you're invisible to a growing number of potential customers.
Answer Engine Optimization (AEO) is how you fix that. It's how you get AI to recommend your business when people ask for help.
The Basics
What Is AEO?
AEO stands for Answer Engine Optimization. Learn what it is, how it works, and why it matters for your business.
Read the explainer →The Comparison
AEO vs SEO
SEO gets you on Google's search results page. AEO gets you into the answer AI gives directly. Here's how they're different.
See the differences →The way people find businesses is changing.
For 20 years, the playbook was simple: get your website on Google's first page, and people would find you. That still matters — but it's no longer the whole picture.
Today, millions of people skip Google entirely. They open ChatGPT, Perplexity, or use Google's own AI Overviews and ask a question like “Who's the best dentist near me?” or “What company should I hire for this?”
AI doesn't show 10 blue links. It picks 3–5 businesses and recommends them by name. If you're not one of those names, your potential customer never even knows you exist.
This isn't coming in the future — it's happening right now. And right now, almost nobody is set up for it. Less than 2% of businesses have what AI is looking for. That means if you start today, you're not competing. You're claiming open territory.
AI responses analyzed
Cities studied
AI platforms tracked
Businesses ready for AI search
Want to see where you stand?
We'll check how AI sees your business today and show you exactly what to do about it. No jargon, no pressure.